Daniel J Ireland

Dan Ireland is the Portfolio Activation Lead for Dell Technologies' Client Solutions Business Unit, leading an 18-person global team across North America and Europe. His team oversees experiential, demonstration, advisory, and field marketing programs for Dell's commercial PCs, monitors, and accessories.

His work connects product strategy with live experiences, transforming portfolio launches into hands-on demonstrations and meaningful interactions that buyers can touch, test, and remember. In May 2026, Dan co-presented "Return on Emotion" at the Experiential Marketing Summit and participated in the Sparks Executive Forum panel, "Architects of Experience."

Before moving into experiential marketing, Dan served as an Army combat officer, led field teams in the nonprofit sector, worked in quality engineering, and managed global product marketing. This multidisciplinary background shapes how he evaluates experiences, emphasizing clarity of purpose, quality of execution, and emotional impact.

Dan holds a Bachelor of Arts from Roger Williams University and a Master of Arts in Human Dimensions of Organizations from the University of Texas at Austin.