Fabio Barros
Global Creative Director, Meta
Social Media
Introduction
Based in New York, Fabio is a Creative Director, art director, illustrator, and author with international experience spanning São Paulo, Dubai, and New York. Throughout his career, he has led creative work across advertising, digital, experiential, and brand design, helping global brands develop ideas that combine strategic thinking with cultural relevance.
His portfolio includes campaigns for brands such as Tic Tac, CeraVe, and the Columbia Journalism Review, creating work that connects with audiences through compelling storytelling and thoughtful execution. Alongside his agency work, he is also the author and illustrator of a post-apocalyptic novel, reflecting his passion for creativity across multiple disciplines.
As a MUSE Creative Awards juror, he brings a global perspective shaped by diverse markets and creative disciplines, with a strong appreciation for original ideas, exceptional craft, and work that creates meaningful impact.