Greg Abel

Greg Abel is the founder of renowned creative services agency, Tailfin.

Abel’s launched his career in advertising at McCann-Erickson and Fitzgerald+Co in Atlanta, before transitioning to the digital space. He joined the digital marketing consultancy, US Web/CKS (later marchFIRST), where he contributed to developing digital strategies and online user experiences for various consumer brands. His role as a founder of a creative service agency has been instrumental in bringing together a team of skilled professionals and driving the agency's creative endeavors. His visionary leadership and entrepreneurial acumen have played a pivotal role in the agency's growth and success.

He has been developing Tailfin into an agency with the capacity to provide a broad spectrum of marketing services, including brand strategy and both traditional and digital marketing capabilities. His expertise spans various areas, such as brand development, communications strategy, creative brand creation, communications execution, advertising, digital media, web design and promotion.