Jiaru Lin

Head of Design, Amaffi

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Introduction


Jiaru Lin is a multidisciplinary designer, currently the Head of Design at Amaffi in New York. Lead design categories across fragrance, skincare, leather goods, footwear, and sunglasses. She collaborates with cross-functional teams in locations in New York, Geneva, London, Dublin, and Singapore.

Jiaru has worked with brands such as Tom Ford, Gucci, Balmain, Louis Vuitton, Coach, ZARA, Comme des Garçons, and Maison Margiela. Her design excellence has been recognized globally, earning prestigious awards for example the iF International Design Award from Germany. Jiaru has also served as a juror for international design competition.

Her diverse portfolio spans art direction, branding, product design, packaging design, graphic design, digital design, social media content, photoshoots, visual merchandising, event design, game design, art curating, and teaching. Certified in the AI Products and Services Design program from MIT, Jiaru is passionate about innovation, sustainability, artificial intelligence, crypto, science, and volunteering. Her love for travel and culinary exploration fuels her creativity and inspires her work. Jiaru’s boundless curiosity and passion for life are integral to her creative approach.