Junru(Jennie) Xu

Senior User experience designer, DIRECTV

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Introduction


Junru(Jennie) Xu is a UX design lead and holds a master's degree from Columbia University boasting eight years of experience in UX/UI design, She currently serves as a Senior UX Designer at DirecTV. She spearheads major design initiatives for the upper funnel, driving positive impacts that enhance revenue and bolster customer retention. Beyond her professional endeavors, She is also an artist and an entrepreneur. She is dedicated to leveraging creativity for social good, championing design innovation that addresses contemporary societal challenges with an eye towards the future.