Linda Tarvida-Wu

Senior Global Brand Manager, L'Occitane Group

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Introduction


Linda Tarvida-Wu is an international brand and marketing leader with over 10 years of experience across skincare, fragrance, and haircare. As Global Senior Brand Manager Skincare at L’Occitane en Provence, she leads global brand strategy, innovation, and product development across more than 90 markets.

Her career includes experience with L’Occitane, L’Oréal, and Nestlé/General Mills, where she has worked across consumer insight, brand strategy, innovation, and integrated marketing. Linda holds an MBA in Perfume & Cosmetics Management from the International Fashion Academy in Paris and a Master in Business Management from ESCP Business School.