Lucia Sztarenki

Expert in Global Marketing, Frette

Social Media

Introduction


Lucia Sztarenki is an expert in international marketing, possessing extensive experience in the beauty and luxury industry.

Sztarenki has built her career in multinational corporations, spearheading the introduction of new products and campaigns for renowned brands, including Calvin Klein Fragrances and Frette. Her role involved orchestrating market entry strategies and leading the creative vision for these high-profile launches. Her expertise is marked by a keen understanding of global market dynamics and consumer preferences, which has been instrumental in the successful rollout of products across various international markets. Her strategic insights and innovative approaches have consistently generated buzz and consumer engagement, further establishing the prestige of the brands within the luxury segment. Her contribution has not only boosted brand visibility but has also significantly enhanced their market presence worldwide.

Her diverse cross-cultural experiences and profound international expertise have continually fortified her strategic and inventive approach when engaging with global markets.