Melanie Makki

Melanie Makki is a communications and public relations professional with more than 10 years of experience in the beauty industry, specializing in fragrances and skincare. Throughout her career, she has led strategic public relations, influencer marketing, and brand communication initiatives that strengthen brand reputation, elevate visibility, and build meaningful connections with consumers and industry stakeholders.

Her expertise spans brand communications, campaign management, media relations, event execution, and integrated marketing strategies for premium and luxury beauty brands across regional markets. Combining strategic thinking with deep industry knowledge, Melanie brings valuable insight into brand storytelling, reputation management, and consumer engagement to the jury panel.