Seda Genç

Seda Genc, the founder of Neuro-mar and a leading neuromarketing consultant, also serves as the Turkey and Middle East representative for the renowned neuromarketing firm, Neurons Inc.

With a rich background spanning more than 14 years in neuromarketing and consumer neuroscience, she specializes in assisting enterprises in comprehending and shaping consumer behavior and decision-making processes. In her capacity as a partner at Neurons, a world-leading authority in applied neuroscience, Genc provides consultancy services for user and customer research as well as the development of marketing communication strategies, utilizing state-of-the-art neuromarketing tools and methodologies.

She is a prominent keynote speaker at numerous events and conferences, having earned multiple accolades for their pioneering and influential initiatives. Through her global endeavors, she actively contributes to advancing the field of neuromarketing both within Turkey and on a global scale, concurrently fostering increased awareness within this domain.