Shadi Al Hroub

In the realm of branding and creative leadership, Shadi Al Hroub has emerged as an award-winning creative director and industry luminary with over 17 years of expertise, including a notable 9-year immersion in branding research.

With a diverse background encompassing creative direction, packaging design, and multimedia, this visionary has established collaborations with renowned global brands and organizations. His impressive portfolio features partnerships with industry giants such as Leo Burnett, Hilton Worldwide, Jordan Aviation, Jordan Duty-Free, Hublot Watches as well as esteemed NGOs like UNRWA, the International Trade Center (UN), Global Health Development, and USAID.

He has actively supported the industry's growth as a discerning judge for prestigious awards programs where he evaluated entries from industry leaders like DHL, Nivea, Pepsi, and Coca-Cola. As a respected professor at prestigious American universities, he shares valuable knowledge and experience with the next generation of professionals.