Shimei Qiu

Shimei Qiu is an accomplished UX and product designer with seven years of experience creating innovative, business-facing digital platforms and campaigns.

Specializing in complex business products, she has contributed to the TikTok ecosystem through initiatives like TikTok Spotlight and TikTok for Developers, delivering solutions that enhance usability and drive growth. Her research-driven design philosophy, grounded in social responsibility and business strategy, balances creativity, functionality, and outcomes. Internationally recognized for her work, she has also presented research at ICVR 2025, underscoring her thought leadership in the field.

Shimei is passionate about celebrating creative excellence and inspiring future designers, bringing innovation and strategic impact to recognizing outstanding achievements in design.