Yundi Wendy Zhang

Yundi Wendy Zhang is a creative leader in advertising, working across experiential design, storytelling, and emerging technologies. Originally from Hong Kong and based in Los Angeles, she creates brand experiences that spark conversations, inspire new perspectives, and encourage meaningful action.

As Design Director at the award-winning advertising agency Invisible North, Wendy leads creative teams in building lasting connections between brands and audiences through culturally grounded, human-centric innovation. Over the past decade, she has developed impactful campaigns for a diverse range of global brands, including supporting LEGO's launch of its biggest innovation since 1978, leading Uber's first experiential campaign in Canada, and unveiling Rabbit's R1 personal AI device through a global livestream. Her portfolio also includes work for Netflix, Spotify, Bloomberg, and Nike, incorporating technologies such as augmented reality, virtual reality, 360-degree film, projection mapping, and robotics.

Beyond her commercial work, Wendy's artwork has been exhibited at prominent international art events, including the Venice Biennale. Her creative approach has received recognition from ELLE, Forbes, and LA Weekly for its exploration of the relationship between technology, design, and imagination.